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Digital Advocacy - An Association Case Study


Wednesday, June 3, 2020

What Time?

10:00 AM - 11:00 AM AEST




The role associations play for members, sectors and communities at large has never been so important and more prominent than right now. Associations have continued to do what they always do but with a brighter light shone on the effects of having one centralised and strong voice to the public and government. 

As we move into the recovery stages and into a post COVID-19 world, governments want to continue hearing all the voices in your sector and profession, not just the loudest voice. 

So what processes and technologies can associations implement to organise and streamline their advocacy efforts? 

This week AuSAE will be joined by Chazz Clevinger, Chief Executive Officer, One Click Politics and Sarah Davies, Policy and Advocacy Manager, Optometry Australia for a Q&A discussion and case study analysis on implementing and establishing a digital advocacy campaign. During this discussion Sarah and Chazz will: 

• Discuss the process of creating a digital campaign
• The learnings that Optometry Australia observed along the way including outcome vs. voice
• Success rate in comparison to previous campaigns
• Getting your Board on board with new technologies and initiatives
• The strength of empowering your membership community and creating stickiness with your members• Using digital campaigns in a post COVID-19 world


Sarah Davies, Optometry Australia

Sarah Davies holds a Bachelor of International Relations from La Trobe University and is currently studying a Master of Politics and Policy at Deakin University. She has six years’ experience in systemic policy design and advocacy campaign development in peak bodies across the eye health and vision care sector, including Optometry Australia and Vision 2020 Australia. Sarah seeks to leverage innovation in the delivery of health care, aiming to enable access to quality, sustainable health care for all. As a result of time spent living and working with Anangu communities in the Anangu Pitjantjatjara Yankunytjatjara (APY) lands of the NT and South Australia she is passionate about learning from, and partnering with, Aboriginal and Torres Strait Islander communities, individuals and organisations to ensure positive health outcomes for Aboriginal and Torres Strait Islander people across Australia. 

Chazz Clevinger, One Click Politics

Mr. Clevinger serves as Chief Executive Officer of One Click Politics – an award-winning, nonpartisan digital advocacy and government relations technology and consulting firm with offices in Sydney, Toronto, and Washington, DC. Recently, Chazz was given the coveted Stanley Foster Reed Award from Campaigns and Elections for “Best Advocacy Technology Platform” of 2020.

Previously, Chazz served as President of Coastal Political Strategies and Vice President at SevenTwenty Strategies. Chazz also worked for the Office of Strategic Initiatives in the White House for the Bush Administration and the United States Senate Office of Richard Burr.

Mr. Clevinger has consulted on hundreds of international, federal, state, and local political, public affairs, and digital advocacy campaigns for candidates, political action committees, corporations, associations and non-profit groups in the United States, Canada, and Australia.

He graduated from the University of North Carolina and the Republican National Committee’s Campaign Management College. Chazz is also a member of the American Association of Political Consultants, Campaigns and Elections, The Grassroots Professional Network, and Public Affairs Council.

When Chazz is not helping client's impact policy outcomes, he is chasing his two year old daughter and spending time with his wife at their home in the Logan Circle neighbourhood of DC. 

What's required to view?

✓ A computer with stable internet connection
✓ Activated speakers or a telephone


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