Case Study Webinar - Smashing a 2 Day Live Event

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11:00 AM - 12:00 PM AEDT



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About the Webinar

Redback's Head of Marketing sits down with Debbie Yates from Early Childhood Australia and Jen Berthold from Headspace to discuss the ins and outs of making a successful 2 day live conference.

The planning, the invitations, the promotion, and making it all flow smoothly on the day.

Hear from Debbie and Jen as their share their top tips for digital event success! And feel free to ask the presenters questions!


  1. Logistics - making a 2 day live conference happen
  2. Learnings and insights
  3. Wins and outcomes

Fiona McEachran, Head of Marketing, Redback Connect

Fiona is a data-informed marketing strategist with over 15 year’s experience in consulting and tech industries. She has high-level proficiency in driving event ROI for both physical and virtual events.

Fiona has delivered training and workshops on topics including brand development, content strategy, buyer personas and journey mapping.

Debbie Yates, State Manager, Be You

Debbie has a background as an early childhood teacher in both early learning services and primary schools and experience across a number on community organisations supporting families and children. She has also completed post graduate qualifications in management in the non-profit sector and in addition training in counselling.

Jen Berthold, Senior Clinical Consultant, headspace

With over 25 years of experience working with children as a teacher, school leader, school counsellor, and psychologist, in disadvantaged metro and rural areas across Australian school systems and states, Jen brings a wealth of knowledge and insight into supporting traumatised children and their families.

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Sydney | Melbourne